Testimonials

Testimonials

Shepherd PR is proud to work with great people and great businesses.

Our bright thinking delivers outstanding results, but don’t take our word for it – read what others say about working with Shepherd PR.

Morgan Lovell

Shepherd PR aren’t like any other PR agencies. They’re completely on the ball, proactive and just a delight to deal with. I highly recommend them.

They go beyond ordinary PR services and really understand how PR supports not only the marketing programme, but our whole business.

They add a ‘Northern’ touch to public relations. Instead of long lunches and Martinis, it’s guns, guts and whiskey!”

Paul Kelly,
Head of Marketing, Morgan Lovell plc

Find out more at www.morganlovell.co.uk

Builders Merchants Federation

“We’ve worked with Shepherd PR since 2019. Previously, we’d found it difficult to find a PR agency that understood the unique requirements of trade body communications but, since then, Shepherd PR has consistently delivered national and regional coverage, getting our message across to important audiences, including members, stakeholders and policy makers.

The BMF is known for its work in policy and public affairs as well as its analysis of the sector and the wider economy and Shepherd PR works with our in-house experts to share that technical data in an engaging and informative manner, with journalists and broadcasters across multiple platforms. Other important areas they promote include industry training and apprenticeships, sustainability, and our own events and promotions.

Digital communications are becoming increasingly important to us, and Shepherd PR support us in this area too, overseeing the content for our social media channels and producing images, graphics and videos. They also help with award entries and event support.

They are proactive and can be trusted to deliver accurate content, without us having to get involved in lengthy briefings or make changes to the work they present to us.”

John Newcomb

Innsbruck Tourism

“Innsbruck Tourism has been working with Shepherd PR since 2017. With their excellent work inomedia relations, Shepherd PR has been able to inspire thousands of people to choose Innsbruck as their perfect holiday destination in the Austrian Alps – both in the winter and summer. Innsbruck Tourism’s statistics are a clear proof of this successful cooperation, which we hope will continue for years to come.”

Colette Verra, Markets & B2B Management Manager – Innsbruck Tourism

British Furniture Manufacturers

“We first started working with Shepherd PR in 2019 and Jane and the team have now grown to feel like part of our own in-house team. At the outset, we were looking for a more strategic approach to PR and also looking for more new ideas and initiatives to move us forward.

Jane and the team quickly understood our business needs and have consistently come up with some great initiatives – these have paid off with a substantial increase in coverage.

We have been particularly impressed with the progress in social media. Jane has a great creative insight into PR and has always been proactive in working with us, providing help on a wide range of projects from websites to events. I would highly recommend them.”

Nick Garratt, BFM Chairman

British Compressed Gases Association

“The British Compressed Gas Association has worked in partnership with Shepherd PR for nearly a decade, over which time the scope of work we undertake has grown significantly. It has been excellent to work with an agency that understands the different challenges trade associations have, but that brings bespoke solutions to meet our needs.

As a body who have safety as a priority, and for whom technical codes of practice and guidance notes are the backbone of our operations, we recognise that these are not topics to set the pulses racing, they are however very important, as is the work of the association that is referenced in several pieces of legislation. The support we have had to transform our messaging internally and externally has been invaluable.”

David Hurren, President, British Compressed Gases Association

British Pest Control Association

“For a small trade association, we punch well above our weight in terms of public relations, and this is undoubtedly due to our longstanding support from Jane and her team.

We have an amazing working relationship with Shepherd PR. We can always depend on them for high-quality work, even with tough deadlines.

We adore having their in-person support at events and during special projects; they feel like part of the team.

Shepherd PR has taken the time to deeply understand our sector’s values, goals, and challenges, which makes working with them and brainstorming new ideas very easy.”

Scott Johnstone, Marketing, Technology and Communications Manager

OeAD student housing, Vienna

When we first met Jane Shepherd a year ago, her inspiring enthusiasm caught us right away. Jane opened a lot of doors for us, got us in touch with British stakeholders from the worlds of architecture and the building industry, and helped us establish a public profile with British social media and magazines.

Jane also introduced us to important contacts at educational institutions and boosted our visibility with our target audience. Her numerous press releases, leaflets and social media posts were always compiled in a highly professional manner and resulted in broad coverage, an impressively high number of press cuttings and a surge in website traffic.

Communication was particularly warm-hearted, and the contact to Jane Shepherd and the members of her agency was extraordinarily cordial and professional.”

Barbara Mayr, BSc., MSc,
Programme Manager, OeAD student housing, Vienna

Find out more at oeadstudenthousing.at and summer-university.net

Property Care Association

Working with Shepherd PR has resulted in a cultural shift within the Property Care Association.

The team has helped us understand the need for first-rate promotions and public relations and they have delivered this time and again.

Their willingness to invest effort to understand us and the challenges we face in our business has been invaluable. Couple this with an attention to detail, patience, expertise and a bit of hand-holding and the result has been effective, well targeted and very successful PR.

Shepherd PR have become part of our operation and are very pleased to have them on board.”

Steve Hodgson,
General Manager, Property Care Association (PCA)

Find out more at www.property-care.org

Sterling Media

Their well-written press releases hit the right spot with business editors and gained a great amount of coverage.

The publicity helped boost the number of bookings at a big business event and played a central role in making it a sell-out.

The Shepherd PR team were fast, effective and great to deal with.”

Will Stirling,
Stirling Media

Find out more at www.sterlingmedia.co.uk

Motiva Group

Shepherd PR has played a key role in raising the profile of Motiva Group over several years.

They produce great articles that attract widespread coverage in both newspapers and trade magazines, produce high-quality videos and create excellent awards entries.

Their eye for a story, attention to detail and skill to present the company in just the right tone is twinned with a flexible approach that makes them easy to work with and I wouldn’t hesitate to recommend them.”

Peter Davenport,
Motiva Group, Managing Director

Find out more at www.motivagroup.co.uk

Rennicks UK

After working with the team at Shepherd PR in a previous role and been delighted with their professionalism and forward-thinking approach, I had no hesitation in recommending them when I joined Rennicks MTS.

It didn’t take long for them to grasp the technicalities and complex requirements involved and we’re working with them to raise the profile of the company and help secure our position as leading providers of reflective traffic sign materials, portable variable message signs and intelligent traffic solutions.”

Karen Jervis,
Marketing Manager, Rennicks MTS

Find out more at www.rennicksuk.com

Flowcrete UK

Shepherd PR has played a critical role over the past 12 years in ensuring that Flowcrete UK’s products and services remain highly visible within the UK construction industry.

Jane and her team are proactive in their approach to PR, delivering exceptional Return on Investment year on year via the implementation of a constantly evolving strategy to meet the needs of our business.

The team offers a perfect mix of both traditional and modern PR techniques, including video, online PR and podcasts, all carried out from one point of contact.

By taking the time to become knowledgeable about what we do, I can rely on Shepherd PR to represent our business as if part of my team.”

Ian Jones,
Marketing Manager, Flowcrete UK Ltd

Find out more at www.rennicksuk.com

Finlay Group

Shepherd PR have far exceeded our expectations.

Within a few months, our whole company profile has been lifted dramatically in all areas of the media and, with their experience and know-how, our presence within the areas of media that really matter continues to be enhanced.”

Dave Statham,
Finlay Group

Find out more at www.finlaygroup.com

National Flood School

I was attracted to Shepherd PR by their existing client list. We are in similar industry sectors to some of their other clients and their testimonies were very encouraging.

Previously I’ve found that PR companies don’t make the effort to understand our business and hence can miss the point, but I’ve experienced quite the opposite from Jane and her team.

They’ve really got under the skin of the business and put some work into understanding our sector.

The first videos and press releases have been of an exceptionally high quality and I look forward to extending our relationship over the coming years.”

Chris Netherton,
National Flood School

Find out more at www.nationalfloodschool.co.uk

Arford Steel

Arford Steel Profiles was entering new territory when we approached Shepherd PR with a view to helping us to get noticed (for the right reasons).

Jane’s experience in dealing with manufacturers immediately shone through and she was able to create an imaginative and viable action plan which included series of press releases and e-shots along with a new company video to help revitalise our tired website.

We thrashed out the message we wanted to convey and how best to deliver it.

Without exception, everyone from Shepherd was enthusiastic, professional and focused on delivering the very best possible product – making a potentially trying experience very positive.

It all made sense in the revenue generated by the campaign and our six-month PR plan showed a healthy return on our books.”

Diane Kimberley,
Managing Director, Arford Steel Profiles

Find out more at www.arfordsteel.com

Crown Paints

Debbie Orr

Shepherd PR offer Crown Paints a comprehensive service in the B2B markets we target. The team is really proactive and flexible and works collaboratively with us to meet our needs.”

Debbie Orr,
Trade Marketing Managing, Crown Paints

Find out more at www.crowntrade.co.uk

British Ceramic Confederation

Dr Laura Cohen

We value the work that Shepherd PR has done with us.

We appreciate the preparation that Jane puts in and her searching questions to ensure a story or project is focused and targeted at the right audience.

We have had such positive feedback from a range of people about the video Shepherd PR produced on our work.

Jane knows what our priority areas are so she is able to give us opportunities to express our views that we otherwise wouldn’t be aware of.

The Shepherd PR team helped us get up to speed in social media very quickly – we find our twitter feed so useful in getting our messages out.”

Laura Cohen,
Former Chief Executive, British Ceramic Confederation

Find out more at www.ceramfed.co.uk

Painting and Decorating Association

Neil Ogilvie

We have worked alongside Shepherd PR for many years and throughout the partnership, we’ve experienced nothing less than excellent professional service on all of the PR initiatives undertaken.

Working alongside Shepherd PR has helped to sustain the relevance and awareness of our Association not only to the consumer, but to members of our trade sector.

I have no reservations in recommending Shepherd PR to other Associations/Federations. Rest assured, you will be in very safe hands!”

Neil Ogilvie,
Chief Executive, Painting and Decorating Association

Find out more at www.paintingdecoratingassociation.co.uk

BASIS PROMPT

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BASIS PROMPT has enjoyed considerable growth over the last couple of years and Shepherd PR has played a key role. They ensure our key messages are heard in the right areas and have created coverage which has delivered tangible results.

By raising the profile of the professional register within the pest management industry and related sectors, the team has helped us to increase membership by almost 10 per cent since 2014. They have also linked the organisation to a much wider audience by writing stories covered extensively in national, regional and weekly newspapers.

Shepherd PR’s work has highlighted the professionalism of both BASIS PROMPT and its members and has promoted the body in a positive light. They have also tailored and maintained a highly successful social media strategy which helps us to connect with hundreds of individuals and fellow organisations.

It has proved extremely valuable to have such an experienced and capable team in our corner and I wouldn’t hesitate to recommend Shepherd PR to other professional bodies.”

Stephen Jacob,
Acting Chief Executive, BASIS PROMPT

Find out more at www.basis-prompt.co.uk