When your business is in the public eye, the impact is far-reaching. Sharing good news creates a feelgood factor that can help increase sales, improve staff motivation and build a stronger, more vibrant business.
Our clients regularly appear in the national press, on television and radio, in regional newspapers and in consumer magazines – as well as in specialist trade publications.
Press releases written by Shepherd PR are produced by former journalists who create the most appealing style for reporters and broadcasters.
But writing the release is only half the job. Using a specialist subscription media listings service, we produce a target list for each release to ensure accurate, targeted distribution.
Shepherd PR does not rely on newswires, but sends out each press release to the correct contacts individually.
Stories can also be uploaded to your own website, which helps keep it both up-to-date and informative. Such activity also helps with search engine rankings.